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Digital Insights Monthly: April 2017

Jack Riewe 4.4.2017

Digital marketing is never static. That’s where Velocitize comes as a handy asset. A publication dedicated to informing you about today’s digital landscape, Velocitize keeps you in the know with all the trends in marketing today. Here’s this month’s recap of articles that can help fuel your digital success.

Read on to learn about what to expect with content marketing in 2017, why you should consider an older crowd for your target audience, how marketing leaders should approach politics and more.

How Content Marketing Will Evolve in 2017

How Content Marketing Will Evolve in 2017

Content has come a long way since its inception. Everyone’s fighting for attention when it comes to content marketing. You don’t want too much content, but you don’t want too little. On top of that, everything has to be in real time. To learn more about how content marketing will evolve in 2017, read on…

Brands Learn That Material Girls Get Older

Brands Learn That Material Girls Get Older

If you’re only targeting millennials, you’re missing out on a huge pool of customers. Studies show that older customers are more active, have more brand loyalty, and have more money to spend. Learn more insights on targeting adults 35 to 64 here.

How Marketing Leaders Can Talk About Politics Online Without Losing Their Minds or Destroying Their Businesses

How Marketing Leaders Can Talk About Politics Online Without Losing Their Minds or Destroying Their Businesses

Marketers talking about politics is a slippery slope. In this article, the founder of Brain Traffic and organizer of Confab come together to discuss business practices and staying consistent with your brand’s messaging.

SEO and UX is the PB&J of Web Marketing

SEO and UX is the PB&J of Web Marketing

Search engine optimization (SEO) and user experience (UX) should go together like peanut butter and jelly. Your site shouldn’t just capture demand, but translate demand into leads to be successful. Here are five ways to get the proportions right.

Data Mining in an Open Source World

Data Mining in an Open Source World

If you’re searching for marketing gold, the answer is in open source data mining tools. Here are the reasons and resources open source gives us to search through big data to find the right kind of currency to acquire customers.

To keep up with how to fuel your digital success, visit Velocitize!

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