Summertime is the perfect time to make a splash with your website. While your competitors are sipping Mai Tais in a hammock by the beach, it’s a grand opportunity to get ahead of the game and prepare your site for autumn visitors and holiday shoppers.
Website optimization is key to the success of your online business. The quality of its performance affects SEO rankings and the user experience, along with many other factors. When web surfers cruise your site this holiday season, the majority will switch waves if the page takes more than 2 seconds to load.
DOWNLOAD THE CHECKLIST: SURF’S UP! 15 SUMMERTIME WEBSITE OPTIMIZATION TIPS
Basically an optimized website = retained visitors = increased sales and conversions.
The reality is, you want to make website optimization changes prior to fall. This will give you enough time to A/B test any major changes to ensure they don’t detract site visitors.
To fully optimize your site this summer, check off this list of 15 optimization tips for your website. The optimizations you make now will pay off when your site is decluttered and streamlined into a lean, mean, WordPress machine.
Learn how to optimize everything from the WordPress file system, media files, content, and more.
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