As part of its intelligence suite collection, WP Engine recently released Content Performance, a tool available to WPE Business Plan members and up that provides content-focused Google Analytics directly in the WordPress dashboard. Various data provided by Content Performance gives content creators and marketers alike the data they need to make informed decisions to further drive their content strategy.
In this report, 451 Research analysts Rory Duncan and Liam Eagle provide a full report on Content Performance, including a SWOT analysis of the new WordPress feature available with WP Engine.
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“Although designed for marketers and content creators, Content Performance provides integration with Page Performance and other tools, forming part of a performance intelligence ‘suite.’ WP Engine appears intent on providing further layers of value – something that will appeal to new enterprise buyers as well as its core audience.” — 451 Report
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